Really liked this quick, short and crisp knowledge byte on D2C businesses. Wanted to check if there is any benchmark or thumb-rule on the timeline by which a business should net positive or reach a certain scale.
I would say that if you are not at net zero burn (or visibility of when you will hit this milestone) in say 18 months or so - probably there are a bunch of things one needs to revisit.
Really liked this quick, short and crisp knowledge byte on D2C businesses. Wanted to check if there is any benchmark or thumb-rule on the timeline by which a business should net positive or reach a certain scale.
I would say that if you are not at net zero burn (or visibility of when you will hit this milestone) in say 18 months or so - probably there are a bunch of things one needs to revisit.